Alert Community managers! Facebook continue with its redesign with Timeline

Facebook has just announced a new change in its blog which is related to the redesign of its feature Timeline. The redesign of Timeline has just released and this new look will provide a space for all those things which its users really show concern.

The Facebook clean-up is going on. The about and interest of users will highly preferred feature at the left side of Timeline posts. These features gives an opportunity to its users that they can see the things which they care about the most.  Users can view the film which were buffering or see the bibliographies of the book which they have read.

If we look into the influence of this change on Facebook marketers, you can judge the change on three aspects:

1. You will see the wide Graph Search depth and width of info to display.

2. With comprehensive user identities the advertising will give advantage.

3. It will help community managers to gather more information of the users they are linked with.

As the changes are going to roll out, there is a possibility that average users of Facebook will object the change because there are always a change going on at Facebook but this anger will provoke their friends to log into the full desktop version to see why is this outcry is going on. That is the point where new data collection will start. When they visit the new redesigned place they will encouraged to get customize, so the new data entry will take place.

With no time Graph Search will gives advantage on all the new entries and updates. Search will help users to know where their friends were, their likes, dislikes and their other activities which escort them to their friends marketing presence in Facebook. So make sure that you have made your business to get optimized and searchable.

New and fresh data will give an opportunity to advertisers to target buckets for optimum ROI.

And lastly, those community managers who are having smart mind will get better know-how about the people they cooperate with on the basis of brand. You can offer many users to take time to understand the new feature but there are few users who like to explore deeply into their privacy settings. Almost all of the information on this redesign will visible publically to every user of Fb who logged in to the site. It will easy to click on the links of the more active member of community and search out locations, music and other stuff which they get amused the most.

 Regards

 Ocean Feather  

Use of LinkedIn PPC due to three authentic grounds

Pay-per-click industry is very identical with Google AdWords for number of people. Those people who have know how about the PPC they have bit idea about BingAds but the more ignored PPC platform is LinkedIn. It is very sad fact but somehow true.

LinkedIn: is it good to advertise on it?

Before moving to LinkedIn for AdWords for your clients there are certain questions you have to ask such as:

· Post and rank of your client at his or her company

· What kind of skill and potentials your client have

· Is their company large or small

· Which type of group they are more interested to join at LinkedIn?

These types of questions are very important to ask from your clients but it is not a sure thing that your clients are very much fan of HONDA cars, PEPSI etc but there are groups who have liking of these things. So is it good for a company to test LinkedIn PPC? Here are three authentic grounds to do so:

1. Exact Person

If you look into the LinkedIn fan following then there are about 200 million members of that social site. There are so many members of that site but you only need right and exact people. This site helps you to reach at exact people with the help of targeting on skills and Jobs. At this site you can target 26 different job functions.

The smallest job function has also a number of users and followers. If you want that group of peoples who have some particular skills, then you can search them easily:

you can see in this image that you have to enter the required skill and get the required people. But it is not just like that because you have to choose item from LinkedIn system where you will get number of options related to self-identified users who filled their profiles on LinkedIn.

2. Exact Place

In the above image you can see that LinkedIn gives you opportunity to target based on ranks and posts of clients. But you have only opportunity to target high level ranks.

3. Exact Time

The basic purpose of people to come at LinkedIn is one and only and that is business. People update their profiles, make connection with customers and clients, search for job opportunities, pass comments and write recommendations etc. these people just think on business whether they are on home computers or on the move. This is an exact time to put your recommendations and suggestions or message in front of them and get relations.

Get Started

To create your LinkedIn account for clients is very easy. You just need a credit card and unique idea about your first Ad. Now you have to see whether you can search out exact people, place and time or not.

 Regards
 Ocean Feather